1. Results of regional business survey in
(HomepageStuff/HomepageItems)

A survey of almost 350 tourism businesses in South West Wales has shown that over 50% of operators reported an increase in business over the previous year (2008) with 23% citing a comparable performan

2. Business Tourism
(Activity Areas/Marketing)

...gement training to event and conference led visits) was highlighted in ‘Open All Year ‘ the SWW Regional Tourism Strategy - as an area that could be developed and encouraged, particularly ...

3. Case Study: Product Campaign Websites
(News & case studies/Case studies)

...mpaign activity is now based around online media in order to eliminate duplication of effort, add value for regional businesses and organisations and demonstrate best practice in context of website de...

4. Case Study: TIC Annual Training Event
(News & case studies/Case studies)

...isitors in the coming year to support all the marketing development activity currently in place on a local, regional and national level. Key attractions have included Aberglasney Gardens, Glyncorrwg ...

5. Case Study : Gallu – training initiative
(News & case studies/Case studies)

Case Study : Gallu – the S W Wales regional training initiative Gallu, now in existence for two years has achieved targets and outputs over and above original expectations – 945 people (4

6. Gallu
(Activity Areas/Business Practice)

Gallu -Improving Business Practice and Training   Fully recognising the need to adopt a cohesive regional approach to training and business development, SWWTP committed funding towards the implem

7. Homepage
(HomepageStuff/HomepageItems)

...business tourism and overseas marketing campaigns 35 Tourist Information Centre (TIC) staff taking part in regional training to cross-promote the region Support to sustainable transport initiatives ...

8. Industry support - Trade Associations
(Activity Areas/Strategic Planning)

...rators. They are Carmarthenshire Tourist Association , Pembrokeshire Tourism and Tourism Swansea Bay . The regional trade associations have a nominated representative who sits on the Wales Tourism Al...

9. Swansea Bay and Western Valleys - Wales Spatial Plan
(Activity Areas/Strategic Planning)

...ure/culture offer - through development of a number of thematic programmes that can be implemented on a sub-regional basis for the benefit of residents and tourists alike.   The Plan looks at how...

10. Open All Year
(Activity Areas/Strategic Planning)

Open All Year - Regional Strategy for S W Wales The South West Wales Regional Tourism Strategy -  'Open All Year¹ arrived at following extensive consultation sets a framework for provid

11. Wild West Wales
(Activity Areas/Marketing)

...ng Although the focus will remain on above activities the campaign will include signposting towards other regional activities (e.g. walking, golf, horse riding, angling) where appropriate as the cam...

12. Overseas campaign
(Activity Areas/Marketing)

...es of City and County of Swansea, Pembrokeshire, Neath Port Talbot and Carmarthenshire annually undertake a regional tourism marketing campaign aimed at the key overseas markets of Netherlands, France...

13. Inspirational Wales
(Activity Areas/Marketing)

...lture of the region inspirational. From artists to poets and everything in between, the campaign celebrates regional culture and product – from food and farmers markets to performance venues, la...

14. One Big Garden
(Activity Areas/Marketing)

... designed to attract specific target markets that grow new visitors to the region and build on national sub regional partner work To check out some of the online advertising for One Big Gaden that a...

15. Partner organisations
(What is SWWTP/Who is involved)

...ade up of several organisations working in partnership to direct policy and steer the implementation of the Regional Tourism Strategy and the Wales Spatial Plan Tourism Opportunities Action Plans. As...

16. Directors
(What is SWWTP/Who is involved)

...St Brides Spa Hotel, Saundersfoot SA69 9NH Tel No 01834 812304 e-mail andrew.evans@stbridesspahotel.com Regional Director representing trade operators in South West Wales  Other interests: ...

17. Other research
(Activity Areas/Research)

...ge of existing research the SWWTP also undertakes additional research activity as and when identified, on a regional basis e.g. the Bed Space survey. SWWTP has also been a funder and partner of indiv...

18. Bed space survey
(Activity Areas/Research)

...urate figures across all sectors of accommodation which can be used to determine economic activity locally, regionally and nationally. The last time a survey of this nature was undertaken was in 1995 ...

19. South West Wales Tourism Partnership Terms of Use/Disclaimer
(Static Content)

...not continue to use this website. Information about us South West Wales Tourism Partnership (SWWTP) is the Regional Tourism Partnership (RTP) serving South West Wales. The Wales Tourist Board (now Vi...

20. Environmental Policy 2006
(Static Content)

...  Communicate policy (and any changes) to all staff and interested parties Approved by: Gary Davies, Regional Strategy Director, SWWTP ...

21. Home
(Static Content)

..., both positive and negative are planned and managed effectively for all stakeholders. The South West Wales Regional Tourism Strategy- ‘Open All Year’ arrived at following extensive consul...

22. Gallu & Training / Human Resources Development
(Web Links / Training/HRD)

...urism related businesses in South West Wales and is part funded by SWWTP. Gallu works very closely with the regional Trade Associations and has officers based...

23. Regional Tourism Partnerships
(Web Links / Trade Associations)

Capital Region Tourism www.capitalregiontourism.org (Blaenau Gwent, Bridgend, Caerphilly, Cardiff, Merthyr Tydfil, Monmouthshire, Newport, Rhondda Cynon Taff, Vale of Glamorgan) Tourism Partnersh

24. Gary Davies
(Contact / SWWTP Contacts)

Gary Davies, Regional Strategy Director, Gary has worked with organisations such as the National Trust, the University of Glamorgan and most recently was Head of Marketing and Visitor Services at the

25. Strategic Planning
(Category List)

...e SWWTP Business Plan exists to… ‘…… provide a cohesive link between national, regional and local tourism planning strategies in an integrated and effective way to reduce ...

26. Marketing
(Category List)

... SWWTP always aims to strengthen and, where appropriate dovetail, existing destination marketing areas with regional (niche market) product offer campaigns based on existing and future (research-based...

27. What is SWWTP
(Section List)

...ship? The South West Wales Tourism Partnership (SWWTP) is charged with the successful implementation of the regional strategy for tourism – ‘Open All Year’, a programme of action tha...